Organised by the 【Hong Kong Arts Centre】 and majorly funded by The Hong Kong Jockey Club Charities Trust, the biennale outdoor moving images festival Jockey Club ifva Everywhere Carnival takes over Edinburgh Place on Saturday 29 and Sunday 30 September. This year’s carnival consists of five different zones: Open-air screening, Film Tent, a Cinematic Playground, an Experience Zone and a Pop-up Backyard. Friends and families can enjoy works from over 100 local media and art creative talents that have contributed to this year’s carnival which features activities including ten ifva programmes, twelve interactive media art installations, eight cinematic workshops, seven everyday trivia games and the announcement of the ‘48Hour Film Challenge’ winners.
 
The Carnival’s vision is to release moving images and media art works from constitutional cinemas and museums to a public and outdoor setting, where audiences can experience and enjoy them without barriers.
 
Open-air Screenings show the restoration of two classics: Plain Jane to the Rescue (1982) directed by internationally acclaimed local director John Woo which takes audiences back to Hong Kong in the early 80s where land resumption and housing problems were one of the top social issues that even today are yet to be solved. The General Post Office makes the perfect backdrop for the second showing of The Big Day (Jour de Fête) (1949), the first black and white feature-length comedy by the legendary French director Jacques Tati about an ordinary French postman who accidentally becomes a performer in a village carnival.
 
Film Tent show a screening marathon of previous ifva short films and animations with a total of ten screenings of eight programmes.  
 
Cinematic Playground showcases paintings, sound sculptures and installations themed around light and shadow play in the city from twelve local creative units. Highlights include Requiem by Media artist GayBird and The Clown, by Ng Siu-lun Nero.
 
Experience Zone features workshops related to the history of moving images from hand-painted 16mm Film Workshop to a Handmade One-man Cinema. Also featuring is a series of extended programmes collaborating with selected artworks from the Cinematic Playground including participating theatre and children’s dance pieces.
 
Pop-up Backyard transforms the road into a sociable meeting place where visitors can connect with people through seven ‘indoor’ games including pillow fights.
 
48Hour Film Challenge winners will be announced and awarded cash prizes totaling HKD100,000. The creative teams participating in the challenge pushed the boundaries of production and each created a brand new short film following the theme City of Memories within just 48 hours. The community judging panel shortlisted ten finalists from which the winner will be selected by professionals on the judging panel for the Jury Prize. Members of the audience are also encouraged to vote for their favourite film for the Audience Prize.
 
At the Jockey Club ifva Everywhere Carnival, moving images, art, and people come together to make this an irreplaceable and unique cityscape found nowhere else in the world.   
 
High-resolution images can be downloaded here:
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Jockey Club ifva Everywhere Carnival
Date: Saturday 29 – Sunday 30 September 2018
Time: 2-11pm
Venue: Edinburgh Place, Central
Free of Charge
 
For more programme details please visit: www.ifva.com/carnival
 
About ifva
Organised by Hong Kong Arts Centre, ifva is an incubator for film and visual media in Asia (formerly the Hong Kong Independent Short Film and Video Awards). Founded in 1995, ifva serves as a platform that actively promotes and encourages creative talents in Asia, making short films, videos, animation and media arts. With a cutting-edge vision and highlight independent spirit, ifva has evolved to promote different visual cultures while exploring the boundless potential of creative media. In addition to the annual competition and festival, ifva curates a host of programmes under two initiatives, “Cultivation” and “Engagement”. By connecting creative communities all over the world, ifva aims to engage everyone in the art of creation. ifva is also a core event of Entertainment Expo Hong Kong.
 
Apart from the competition, ifva also manifests the independent spirit by connecting image media with different communities. This year ifva continues to receive funding from the Hong Kong Jockey Club Charities Trust for the “Jockey Club ifva Everywhere” project. Through an array of programmes, including People Cinema (open-air screenings), Master Classes and the ifva Carnival, the project brings the impact of visual media to people from all walks of life and in spaces of all kinds.
www.ifva.com
 
Hong Kong Arts Centre - The relevant destination for arts and creative inspirations in Hong Kong
HKAC is a multi-arts centre that fosters artistic exchanges locally and internationally, bringing the most forward creations to Hong Kong and showcasing homegrown talents abroad. HKAC stimulates innovation and promotes creativity. Being Hong Kong’s only independent non-profit multi-arts institution, HKAC offers exhibitions, screenings and performances, connecting the arts of Hong Kong to the rest of the world through programmes and collaborations. Come to HKAC to experience, appreciate, learn and be inspired by arts.
Official website: hkac.org.hk | Facebook: Hong Kong Arts Centre | Instagram: @hongkongartscentre  

Media Contacts:
For more information, please contact Sinclair at (852) 2915 1234:
Sheriza Wadhwani         | sheriza@sinclaircomms.com    | (852) 9128 8151
Ridley Cheung               | ridley@sinclaircomms.com       | (852) 6689 2966